Hi, I'm Swarna

I'm a

I transform digital, physical and service experiences through research, strategy and storytelling.—Advocating for users since 2020.

MY UX PRACTICE

User Advocacy


My goal is to advocate users’ needs both in everyday decisions and at the executive level. I’m focused on clearly demonstrating the value of UX to gain stakeholder buy-ins and promote strong UX practices within the team.

Storytelling


Collecting research findings is one thing, but sharing them in a way that sticks is another. I make it a point to turn insights into clear, compelling messages that resonate with each audience, ensuring they’re both engaging and easy to act on.

Adaptability


I’m at my best in growth-focused environments, whether things are steady, fast-paced, or constantly changing. I work to stay adaptable and flexible, encouraging collaboration within the team and cross-functionally.


PROJECTS



Hi, I'm Swarna

I'm a

I transform digital, physical and service experiences through research, strategy and storytelling. —Advocating for users since 2020

01

Case Studies

MY UX PRACTICE

User Advocacy


My goal is to advocate users’ needs both in everyday decisions and at the executive level. I’m focused on clearly demonstrating the value of UX to gain stakeholder buy-ins and promote strong UX practices within the team.

Storytelling


Collecting research findings is one thing, but sharing them in a way that sticks is another. I make it a point to turn insights into clear, compelling messages that resonate with each audience, ensuring they’re both engaging and easy to act on.

Adaptability


I’m at my best in growth-focused environments, whether things are steady, fast-paced, or constantly changing. I work to stay adaptable and flexible, encouraging collaboration within the team and cross-functionally.


MY UX PRACTICE

User Advocacy


My goal is to advocate users’ needs both in everyday decisions and at the executive level. I’m focused on clearly demonstrating the value of UX to gain stakeholder buy-ins and promote strong UX practices within the team.

Storytelling


Collecting research findings is one thing, but sharing them in a way that sticks is another. I make it a point to turn insights into clear, compelling messages that resonate with each audience, ensuring they’re both engaging and easy to act on.

Adaptability


I’m at my best in growth-focused environments, whether things are steady, fast-paced, or constantly changing. I work to stay adaptable and flexible, encouraging collaboration within the team and cross-functionally.


EXPERIENCE

Boehringer Ingelheim

UX Researcher I June, 2023 - Current

Improved project success rate by 50% through a research strategy using journey maps and service blueprints. Transformed user insights into prototypes, achieving 80% task completion. Led UX workshops and developed learning materials for the team.


Rupeek Fintech Pvt Ltd

UX Researcher I Oct, 2020 - June, 2022

Conducted end-to-end research for 0-1 products, shaping product direction and optimizing user experience. Led a pilot launch scaling to 1,000+ transactions, delivered insights to stakeholders, and mentored interns in UX research and design.


OTHER PURSUITS

I have just begun contributing to our community by sharing my experiences and takeaways for fellow UXers

I Speak.

I conduct workshops at work to spread the magic of UX!

I travel and capture some memories with watercolors


Hi, I'm Swarna

I'm a

I transform digital, physical and service experiences through research, strategy and storytelling.

—Advocating for users since 2020